AHW Hampshire Open House Invitation
Print Design
In 2022, AHW LLC, a John Deere dealership, added 4 new stores in the Chicago area, one of which was in Hampshire, Illinois. After some major renovations to this location, AHW wanted to invite customers to visit and check out what upgrades were made and to meet staff members. Thunderstruck Design created a unique invitation that features an illustration of the front doors that open as a gate-fold to reveal the specifics of the event and a photo of the personnel in the new showroom.
As an added incentive for customers to visit, a 20% off offer was added on the inside short flap. Anyone who came in and took a tour received a 20% off coupon good for a future purchase of parts and merchandise. The invitation was mailed to a list of over 8,000 households. The promotion ran the entire month of March, 2023.