Maynard Lake Home Owners Association

Branding

Thunderstruck Design was asked to produce signage for various points around the lake property of Maynard Lake in Champaign, Illinois. Upon further discussion, it was determined that a brand identity was also needed. The logo is a depiction of the shape of the lake and the two peninsulas and island forming the letter ‘m’. In addition, Thunderstruck created a tagline to accompany the brand.